This project was printed for our good friends out at Seaforth Anglican.
This print run combines CMYK full colour printing with a special spot colour added to the run. Cmyk + PMS spot gold, with double sided matt laminate for a superb finish. We can produce this product and deliver it Australia wide. If you require quality printing, contact us today at: printing@popgraphics.com.au for an obligation free quote.
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You have a logo designed for your business and now you need it in a format that can be used across all media - Printed, electronic, signage & clothing to name a few applications.
Our client had their logo designed by an artist, who used traditional drawing methods to produce the artwork. When it came to using their artwork for their business they found it was not usable in its current form. We were supplied with a photo of their design. From this we redrew their logo using an illustration application. The result being a versatile digital file that can now be used for any business application. The artwork can be enlarged to the size of a large wall, or be used in stationery & marketing materials without losing quality. It can also be saved in a variety of formats for use on the web, word & PowerPoint presentations. We often assist business who have had a logo designed, and only have it available as a .jpg file. A .jpg file can be quite limiting when it comes to the variety of applications that are required (it can't be used for signage, embroidery or enlarged and changed for use as a design element) . If you have a .jpg logo and require a digital version of your logo that is versatile and can be used across all media contact us today. We provide your business with the products required for successful marketing - Delivered FREE* Australia wide. (Stationery products only) A well-planned and dynamic direct marketing campaign can be highly advantageous to any business. It can grab the attention of potential customers to the product or service that you are offering. This specialised form of marketing can offer a wide range of benefits to a business owner:
Contact us today for an obligation free quote: printing@popgraphics.com.au
Are you letting business customers pass you by? A Frame signage is an excellent way to show your clients that you are advertising and ready to do business.
A Frame signage is a cost effective outdoor advertising solution that is placed on a footpath. They act as an extension of your shop front or your latest sale, promotion or menu item. A Frame signage advertises on both sides to ensure that you are reaching traffic from both directions, they don’t allow a lot of space that is why they are ideal at getting a strong message across to people that can see it well, as they won’t stop to read every A Frame sign they see. What do I put on my A-Frame? When advertising it is a good idea to use the KISS methodology (Keep It Simple Stupid) and remember to use short clear messages. Why? Because by using a punchy short message you can get the point across without boring your potential customers, and because A Frames don’t have a lot of room for a long message. Draw your customer’s attentions to specials, don’t be afraid to mix up your messages every few months or weeks and if you have a point of difference or are better than your competitor at something, then put it up in an A Frame! Work your A Frame in with your current advertising campaigns! Whether it is a Direct mail campaign, email marketing campaign, Facebook promotion, digital advertising campaign or radio advertisement, you can reiterate your message or promotion by using you’re A Frame signage. Customers will appreciate that the message is lining to a promotion that they have heard or seen before and as customers we are more likely to use someone or a service if we are familiar with what is on offer – subconsciously this works like “word of mouth” advertising. Traditional Advertising is still profitable! While digital media is prevalent and imperative in a business’s growth, there is no evidence that traditional forms of advertising such as A Frame signage is less effective to attracting consumers. By putting your money where your mouth is and letting your customers know when you have sales or promotions via A Frames you are still appealing to the traditional media clientele. The beauty of A Frames outside of businesses is the call to action can be immediate, as a marketing tool you are asking your customer to purchase from you now, rather than later which is excellent and immediate! As well as being an excellent sales tool, A Frame signs are a perfect way to obtain brand recognition! |
Pop Creative
Creative services studio, with a print production facility - providing digital & offset printing. Archives
January 2020
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